Tether takes the field with Juventus.

By Maxime Laurent · 2025-10-07 19:22

Tether takes the field with Juventus.
$USDT’s issuer steps into football’s boardroom. ⚽️💼

Now this is something you don’t see every day — crypto meets calcio. Tether, the company behind $USDT, just announced it will propose its own candidates for Juventus’ board of directors at the upcoming shareholders’ meeting on November 7.

With 10.7% of the club’s shares, Tether is already Juventus’ second-largest shareholder, and it plans to back a €110 million capital increase to strengthen the club’s finances. That’s not just a sponsorship — that’s real skin in the game.

This move shows how far crypto firms have come — from trading tokens to shaping the direction of century-old sports institutions. For Tether, it’s a bold play to tie its brand to passion, legacy, and global visibility.

Crypto on the pitch? Bienvenue to the new era. 🖤🤍
#Tether #Juventus #USDT #CryptoAdoption #Football #Web3
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Disclaimer: This content is for informational purposes only and not financial advice.